Mon premier blog

Essentials Of Health Care Marketing Eric N. Berkowitz
Publisher: Jones & Bartlett Learning

Cross-device marketing is this year's hot topic in digital marketing—and marketing to healthcare professionals should be no exception, with physicians continuously adopting mobile technology as their pace of practicing medicine, and need to access data from anywhere, quickens with increasing demands on their time. Out to patients manually, automate the process and use the staff's valuable time on more productive and creative endeavors like adding more data to EHR, marketing yourself to patients, looking at other technologies that could benefit you and the like. Aug 16, 2012 - Healthcare Marketing: Brand Consistency Essential for Success. Sep 20, 2013 - A set of essential rules to help digital marketers figure out how to make the most the cross-device marketing. Jan 13, 2013 - Data privacy and security are two of the main reasons why healthcare takes the slow route towards the adoption of new technologies. Jan 22, 2014 - “It was originally included as one of 10 essential healthcare benefits, but it seems to have evolved into being a 'non-essential' essential benefit,” said Arthur Meisel, executive director of the New Jersey Dental Association. Oct 11, 2012 - Shahid: Telehealth and Telemedicine are about extending health care from physical institutions, where it has most recently resided, to where the patients can receive care at home or other more convenient locations. As the brand evolves and the marketplace changes the brand image must be consistent and strong. Chain with firm plans for the future · International franchising 101: the essentials. Oct 3, 2012 - The enormous popularity of YouTube makes it a candidate for nearly every healthcare marketing plan. Aug 13, 2013 - Toronto, ON—This summer at Baycrest Health Sciences, a group of students from Peking Union Medical College (PUMC) will get a new perspective on caring for the elderly. Poke around the YouTube provides an online explanation of essentials and instructions for getting started. Feb 3, 2013 - The US based medical and home healthcare franchise BrightStar Care has announced that it plans to expand into the Australian market. When the law was “We're giving people the choice to enable them to make the best selection for them, and for them to have an understanding of what the costs are,” said Mike Munoz, AmeriHealth's senior vice president for sales and marketing. Dec 15, 2010 - Monitoring pregnancies, also the intake of routine health problems, that is essential, and the monitoring they [PHCNPs] can conduct with people from birth to adulthood, people who are ambulatory, in terms of [disease] prevention, [health] ..